Medallion Retail is a retail marketing agency centrally located in New York that plans, creates and produces in-store signage, display and shopper experience programs.
Medallion Retail’s original website, wasn’t working for their in-house content management needs nor was it getting the traffic they desired. Their goals were to not only to offer a more intuitive and simple user experience, but to also improve Search Engine Optimization. Alongside with their design team, we developed their original vision. Together, we collaborated on digital marketing and development solutions to help them meet these goals.
Since then, Medallion has come back to us to help with a design refresh and content strategy. We redesigned their homepage along with services pages on their site, creating pillar pages to target their desired customers and improve search within their service areas.
With clean code, optimized mobile solutions, and integrated SEO tools, we have built a higher-ranking, fast-loading website which has integrated with their email marketing campaigns and CRM platforms.
Seeing an increase in SEO, we continue to partner with Medallion Retail in providing web design, development and content updates to their site. We have also collaborated with Medallion as a white-label design company for some of their own customers.
A customized map feature visually shows customers what’s nearby and matches the Medallion Retail brand, a search and filter feature allows visitors to find relatable blog content.
“Working with BMD&M was an absolute pleasure. From the start, they took the time to understand our goals and helped refine our content to achieve stronger SEO, smoother navigation, and clearer messaging. The result feels intuitive, engaging, and true to our brand. BMD&M brought genuine care and collaboration to every step of the process. From JP Terlizzi, VP Creative Services